Overview
We’re excited to introduce two new features to make your feedback collection more versatile and efficient: Rating step and pre-built CSAT survey templates. Unlike NPS which measures long-term loyalty, these additions help you capture immediate satisfaction levels and emotional responses to specific interactions or experiences.
What’s New
- Rating Question Type: Go beyond numbers. Use stars, smileys, and hearts to capture more nuanced user feedback in a visually engaging way.
- Customizable Symbols: Choose the symbol type that best fits your brand and question.
- CSAT Survey Templates: Launch a Customer Satisfaction survey in seconds with our new pre-built template, designed with best practices in mind.
What This Means for You
- Scientifically Validated Scale: The 5-point rating system is proven by research to provide optimal balance between granularity and ease of use, making responses more reliable and actionable.
- Familiar Mental Model: Stars and smileys leverage universally understood rating patterns (think restaurant or app reviews), reducing cognitive load and increasing response accuracy.
- Higher Response Quality: By using symbols that map naturally to satisfaction levels (1-5 stars, sad to happy faces), users can quickly provide thoughtful, instinctive feedback.
- Faster Survey Creation: Get your CSAT surveys up and running in just a few clicks using templates built on these research-backed best practices.
Have feedback on these new additions? We’d love to hear it. Reach out via in-app chat or by replying to your onboarding email.